Denise Shull, M.A. Taps Newman Communications for Book Publicity Radio Campaign
August 19th, 2011
Market Mind Games: Profiting from the New Psychology of Risk and Uncertainty
Author: Denise Shull
Publisher: McGraw-Hill
Denise Shull, CEO of The ReThink Group, is an internationally recognized pioneer in the new psychology of risk and uncertainty. With the December release date of her timely new book, Market Mind Games: Profiting from the New Psychology of Risk and Uncertainty, approaching, Shull has turned to Newman Communications to coordinate and execute a book publicity campaign. Already, Newman Communications has booked Shull on numerous radio stations in some of the biggest markets across the country. These stations include KNX-AM (Los Angeles), WBAL-AM (Baltimore), and CNN Radio (Dallas). Additionally, Newman Communications’ efforts have led to Market Mind Games appearing in USA Today and Forbes.com.
Book Description:
Market Mind Games: Profiting from the New Psychology of Risk and Uncertainty deftly uses Denise Shull’s unique blend of science, knowledge, and fact to demystify the market and reveal the more human aspects of Wall Street. Using her experience in neuroscience and investment, Shull details a innovative trading system that takes advantage of the effects emotions have on the market. Typically, explanations of neuroscience can become convoluted and confusing in the wrong writer’s hands. However, Shull manages to explain the science in a clear and concise manner that is easy for anyone to understand. The author’s intriguing descriptions of human emotion, unique views on the market, and cutting-edge investment techniques make this book a must-read.
About the Author:
Denise Shull is a pioneer in the new psychology of risk and uncertainity. She holds a master’s degree in neuropsychoanaly from the University of Chicago and is a graduate of Harvard’s “Investment Decisions and Behavioral Finance” program. A former member of the CME Group, Shull is CEO of The ReThink Group and belongs to the Association for NeuroPsychoEconomics. For more information, please visit Denise Shull’s websites, TraderPsyches.com and TheReThinkGroup.net.
Filed under: Business, Money and Finance, Site News | No Comments »
Melissa Orlov, promoting ADHD Effect on Marriage with Print and TV Book Publicity Tour
July 26th, 2011
ADHD Effect on Marriage
Author: Melissa Orlov
Publisher: Specialty Press
The ADHD Effect On Marriage
Melissa Orlov wanted to get her message across to not just people with ADHD but to all involved in a relationship. Bringing her message to us for a Print and TV Book Publicity Tour, Newman was able to bring Melissa’s expertise to such national exposure as The Today Show , The New York Times , The Boston Globe, CNN’s American Morning and many more.
Most couples who have ADHD affecting their marriages have no idea why they are so unhappy. They just know that they have tried hard to make things better, and are intensely frustrated that nothing seems to work. Because they are unaware that ADHD is playing a role, couples in these relationships often pick exactly the wrong approaches to solving their marital problems – approaches that would make sense for most couples, but not when one or both partners has ADHD. But here’s the good news. Once couples understand the patterns that ADHD introduces into a relationship they can turn their marriage around.
The ADHD Effect on Marriage, Understand and Rebuild Your Relationship in Six Steps isn’t about a “miracle cure,” but about providing the knowledge and tools couples need to reshape their relationship into the loving, supportive, exciting partnership they once envisioned.
Author Melissa Orlov takes a personal interest in her topic as both her husband and her daughter were diagnosed with ADHD. After 20 + years, her marriage is intact and her daughter is doing great!
Our Book Publicity Campaign continues with Melissa with an additional article placed on sheknows.com just in time for summer romance.
About the Author:
Melissa Orlov is one of the top experts in how ADHD affects relationships and has been writing publicly about the topic since 2007. She writes the “Your Marriage” column for ADDitude Magazine, is the lead writer on the blog “Thoughts on ADHD and Marriage” at www.adhdmarriage.com, and is a contributing author of the book, Married to Distraction, with Dr. Ned Hallowell and Sue George Hallowell, LICSW. When not writing, Ms. Orlov consults with ADHD-affected couples from around the world, helping them rebalance their relationships and learn to thrive.
Newman Communications and Melissa Orlov continue their partnership with a book publicity campaign that alerts both the media and general consumer on the importance of treatment for ADHD and help with relationships in general.
Filed under: Self Help, Site News | No Comments »
Book publicity helps promote a rare glimpse into Scientology
July 25th, 2011
INSIDE SCIENTOLOGY: The Story of America’s Most Secretive Religion
Author: Janet Reitman
Publisher: Houghton-Mifflin
Inside Scientology - Janet Reitman
If all you know about Scientology is that Tom Cruise and John Travolta are practitioners of the religion, then Janet Reitman has written the book for you.
Newman Communications helped educate and inform radio listeners nationwide with a radio focused book publicity tour for Janet Reitman’s controversial book INSIDE SCIENTOLOGY: The Story of America’s Most Secretive Religion. Janet completed a 30-city radio book tour, which included KFI-AM/Los Angeles, Talk Radio Network, Sirius/XM Radio America’s Radio News Network and more. Janet also recently hosted a live online Q&A about Inside Scientology with the Washington Post, discussing the extensive research she did preparing for the book.
About the book
Inside Scientology is the defining work on the faith by the Rolling Stone journalist. It confirms the astonishing truth about life within the controversial religion.
The book is based on confidential documents, over one hundred interviews with current and former Scientologists, and five years of research. Reitman reveals all, starting with how the singular L. Ron Hubbard transformed a self-help group into a worldwide spiritual corporation. After Hubbard’s death in 1986, a young acolyte named David Miscavige assumed control; since then, he has overseen some of the church’s greatest triumphs — among them a controversial billion-dollar IRS tax exemption and Tom Cruise’s emergence as a vocal advocate — while also creating a climate of fear and intimidation, according to ex-members whose stories of abuse Reitman shares. Reitman is the first to examine Miscavige’s twenty-five-year reign and what it might mean for the future of the church.
About Janet Reitman
Janet Reitman was a finalist for a National Magazine Award in 2007 for the Rolling Stone story “Inside Scientology,” from which this book grew. She is a contributing editor at Rolling Stone. Her work has appeared in GQ, Men’s Journal, the Los Angeles Times Sunday Magazine, and the Washington Post, among other publications. She holds a master’s degree in journalism from Columbia University.
Additional Information
You can hear Janet’s radio interview on America’s Radio News Network here:
www.americasradionewsnetwork.com/inside-scientology-janet-reitman
Learn 7 scientology secrets in this photo essay from Janet and the Huffington Post: www.huffingtonpost.com/janet-reitman/scientology-secrets_b_891483.html#s304129&title=6_
Washington Post talks with Janet Reitman about the research and preparation she did for Inside Scientology.
Filed under: Best Sellers, Religion and Faith, Site News | Comments Off
Peter Baksa Continues Book Series Publicity Efforts with Newman
July 20th, 2011
It’s None of My Business What You Think of Me!
Author: Peter Baksa
Publisher: Intelegance
Peter Baksa : It's None of My Business What You Think of Me
Newman Communication’s introduced Peter Baksa’s previous book title, Point of Power, to the world with a book tour that saw the author featured on national radio networks such as Lifestyle Talk Radio and the Cable Radio Network. He appeared on radio stations all over the country from East (WHUD, New York, NY) to West (KKNW, Seattle, WA). Now, Peter Baksa has returned for a new book publicity campaign for his latest book, It’s None of My Business What You Think of Me!. Already, Peter has appeared on multiple national radio networks, including Voice of America and Money Maters. Additionally, his work has been highlighted in Tony Robins’ “Breakthrough: The Power of Crisis” section of the Huffington Post and in an interview with the website GetInspired.
About the Book:
Throughout our lives, we are constantly influenced by factors that surround us. We unknowingly make “life contracts” with parents, friends, teachers, employers, and the media, amongst other influences. “Life is a series of contracts,” Peter Baksa writes in It’s None of My Business What You Think of Me, “…these contracts can make you poor, sad, and unhealthy, if they are kept.” They work against free will and are obstructions to fulfillment; thrown up by the ego. “Oftentimes, we’re our own worst enemy,” says Baksa.
In his interview with GetInspired, Baksa states “I believe we have two choices; one is to come from a place of ego, and oftentimes ego is fear, or we have a choice to come from inspiration…which means we’re going to approach a life situation from a point of love, trust, and faith.” It’s None of My Business What You Think of Me! teaches the reader how to approach life in this way. By noticing these contracts, one is able to cancel or rewrite them in order to free yourself, and live the life you have wanted for so long.
About the Author:
Peter Baksa recieved several advanced degrees from the University of Illinois, where he later worked as a visiting professor and lecturer. In addition to writing books and speaking to audiences around the country, Peter has worked with many charities and creates music and art. He is passionate about his writing, and feels that his work can lead to real change. Ultimately, Peter says, “I’m just excited to share through my books.”
Filed under: Self Help | No Comments »
Book tour for best-selling author, Norb Vonnegut
July 18th, 2011
The Gods of Greenwich
Author: Norb Vonnegut
Publisher: Minotaur Books
The Gods of Greenwich
Norb Vonnegut, the best-selling author of Top Producer, returns to the high stakes world of Wall Street in The Gods of Greenwich. Hired to provide a full book publicity tour for The Gods of Greenwich, Newman guided Vonnegut through a book publicity campaign from galley stage to finished books. With an impressive financial background, author Norb Vonnegut used his experience on Wall Street to offer a (fictional) peek into the lives of America’s most powerful people. Newman’s book publicity campaign helped orchestrate a successful book launch party in NYC, two New York Times articles, a series of book signings, amongst other fantastic interviews.
Norb is working on a follow up to Gods of Greenwich, set to be finished this summer.
Norb’s recent media successes:
- New York Times book critic Janet Maslin dubbed the The Gods of Greenwich one of the summer’s ‘books to bury yourself in‘.
- The Boston Herald’s Jim Sullivan sat down with Vonnegut to discuss the worlds of finance and literature.
- Norb discusses the real people behind The Gods of Greenwich on MSNBC’s Dylan Ratigan Show :
Visit msnbc.com for breaking news, world news, and news about the economy
Continue Reading »
Filed under: Featured, Money and Finance, Novels, Site News | No Comments »