Newman Communications offers a variety of services necessary for planning a public relations campaign to our literary clients. Building on the author's and/or publisher's needs, Newman offers public relations campaigns to target specific media for any topic, and to any market. Newman Communications has a strong reputation as a public relations and media relations firm that can produce results. Our clients have gained placements with national magazines, national newspapers, national television, national public radio (NPR), and much more. Newman Communications achieves book publicity through the incorporation of media relations services, which include:
Media Relations Contacts Newman Communications develops a targeted media contact list for the promotion of a client's publication or book. This list includes key journalists from local and national newspapers, national magazines, wire services, national television producers, and producers at radio programs nationwide. From this contact list, Newman Communications transmits the appropriate press materials to the media nationwide.
Radio Tours
Newman Communications books exclusive interviews for our clients to appear as guests with targeted local and national radio markets including Drive-time Programs and National Public Radio using media relations contacts organized specifically for a client's public relations campaign.
Satellite Television Tours Newman Communications arranges and coordinates satellite requirements and studio time with interested broadcast media outlets allowing our clients to be connected via satellite to selected national broadcast reporters across the country. All in one day and from a single location.
City Media Tours Newman Communications organizes and coordinates full publicity tours for our clients or their products to include a combination of TV, Print and Radio interviews available in a targeted US city.
Press Kit and Press Release Writing Services Newman Communications produces and/or edits press materials needed as part of a public relations campaign for media distribution. Typically press materials include: a cover letter, press release, author biography, sample questions, and talking points.
Media Relations Newman Communications conducts an on-going, intensive media relations effort to ensure that the client receives the targeted book publicity. The team at Newman Communications develops and maintains relationships with the media in order to best secure author interviews, author features, book mentions, book reviews, etc...
Public Relations Strategies A main focus of a book publicity campaign at Newman Communications is for our team to effectively communicate with the client to define an effective public relations strategy. To accomplish this, a variety of services are available including: weekly updates to inform the client of the campaign's progress, meetings to define and tune campaign strategies available via conference calls or office meetings. It is the goal of Newman Communications to work with the client as a team in order to secure the most effective media placement possibilities.
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